Rolex Datejust 31Pink Diamond Dial — Ref. 278274
A refined expression of femininity and timeless elegance. The Datejust 31 Ref. 278274
embodies the enduring appeal of the Oyster Perpetual Datejust line with a graceful touch of sophistication. Crafted in White Rolesor — a harmonious combination of Oystersteel and 18 kt white gold — this reference features a pink sunray dial set with diamonds that catch light and shimmer with subtle brilliance. A fluted bezel and Jubilee bracelet complete the classic yet radiant design.
Why choose this model?
Heritage rooted in iconography.
The Datejust collection, first introduced in 1945, pioneered the integration of a date display in a self-winding wristwatch and has since stood as a symbol of Rolex’s timeless design and functional innovation. Over decades, Datejust has been embraced for its adaptability and quiet authority.
A dial with luminous character.
The pink dial features a sunray finish that produces delicate light reflections across its surface, enhanced by diamonds set in 18 kt gold settings that mark key intervals. The result is a look that’s both delicate and distinctive, offering personality without compromise.
Precision and reliability at its core.
Powered by Rolex’s manufacture calibre 2236, this timepiece combines high-performance Perpetual movement technology, Syloxi silicon hairspring, and Superlative Chronometer certification for accuracy of −2/+2 seconds per day after casing. It also delivers approximately 55 hours of power reserve.
Balanced materials and design.
The 31 mm Oyster case pairs Oystersteel strength with the warm lustre of 18 kt white gold for the fluted bezel — a hallmark Rolex design element. Waterproof to 100 m / 330 ft and fitted with a scratch-resistant sapphire crystal and a Cyclops lens over the date, it maintains both form and function.
Elegance in every detail.
The Jubilee bracelet, with its five-piece links and concealed folding Crownclasp, provides comfort while preserving the watch’s refined aesthetic. Its supple construction enhances wearability for everyday or special-occasion use.
An investment in enduring style.
Datejust models with diamond-set dials and precious metal accents often hold strong desirability among collectors due to limited production and classic design continuity. Their blend of Rolex heritage, technical precision, and versatile elegance contributes to long-term appeal in the secondary market.