Scuderia Ferrari F1 and their watches

Despite Ferrari being one of the biggest names in F1, they've been pretty mediocre in recent seasons. And that has nothing to do with the drivers of the cars, because that seems to be fine. Ferrari's management occasionally makes special choices, especially on a strategic level. They recently revealed that Sainz is going to make place for Lewis Hamilton next season. What they have done well at Ferrari F1: the watches of Sainz and Leclerc. Is this one of the reasons why Hamilton is making a transfer from Mercedes to Ferrari? I would personally want to change my IWC watch for a Richard Mille without a doubt. Maybe Richard Mille will come with a special RM Lewis Hamilton, like we have seen them do with others. I am eager to see what the time will tell us! Let’s take a look at the watches we can see the drivers of Scuderia Ferrari wear this season.

Timo Klinge

Chief Entertainment Officer

Published at: 05/03/2024

The history

Before Richard Mille teamed up with Ferrari, Ferrari was previously sponsored by Hublot. This partnership has come to an end, and in all fairness? Ferrari has taken a big step forward with the sponsorship deal from RM instead of Hublot. Richard Mille not only sponsors Ferrari, by the way, they also signed a 10-year deal with the McLaren racing team in 2017. Richard Mille is therefore a sponsor of 2 of the 10 teams in F1, giving them a significant share and generating a lot of brand awareness for their luxury brand.

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Sponsor deal Richard Mille and Ferrari

You can regularly see the two Ferrari drivers with a special watch on their wrist, from the manufacturer Richard Mille . Although Richard Mille has only been active in the luxury watch market since 2001, they have established themselves as one of the high-end producers of special watches, timepieces and designs. At Richard Mille they only use the best materials, innovative technology and a special design. And that was the reason for Ferrari to join forces with Richard Mille.

Which watches are Leclerc and Sainz wearing?

You may know the story of the Richard Mille RM UP-01 Ferrari: the thinnest watch ever produced with a very special technique, case and fit. However, the men from Ferrari, Carlos Sainz and Charles Leclerc do not only wear the RM UP-01. They also have another RM on their wrist from time to time. This is the RM50 with a white case, red strap and a chronograph and tourbillon function. If you feel like Leclerc or Sainz and you want to buy such a watch, make sure you smash your piggy bank: you need at least €400.000 to wear such a special watch.