The Origin of the Cartier Crash
There’s a popular story floating around that the Cartier Crash was born by accident — literally. According to the tale, a client brought in a distorted Cartier watch after a car crash, and the brand found the look so fascinating, they turned it into a new design. Sounds cool, but according to Francesca Cartier Brickell, author of The Cartiers and granddaughter of Jean-Jacques Cartier, there’s no hard proof of that car crash ever happening. That said, she does admit the design clearly draws inspiration from the surrealist art scene of the time. Think Dalí’s The Persistence of Memory — those melting clocks? Yeah, exactly that vibe. What we do know for sure: the design grabs attention like few others.